Private equity: AlterEquity propose une autre finance
Fondé par une ancienne de Wendel et Danone et un ex de Deloitte, le fonds de private equity spécialisé dans l’ "impact finance" a levé 21 millions d’euros, et vient de boucler le premier investissement de ce modèle alternatif.
financeverte
Faire du rendement financier tout en promouvant l’intérêt général. Voici le concept promu par AlterEquity, pionnier français dans l’impact finance. Ce métier se caractérise par la volonté de conjuguer le rendement financier d'une activité type capital-développement et un impact social et environnemental positif. "Nous pensons nécessaire de faire évoluer notre économie en […] considérant l’entreprise comme devant servir l’intérêt non seulement de ses actionnaires, mais aussi de ses autres parties prenantes : environnement, clients, fournisseurs, collectivités locales et pays d’implantation", explique Fanny Picard.
Cette dernière a fondé, aux côtés d'Etienne Allilaire, a fondé AlterEquity en septembre 2013. Après avoir démarré sa carrière chez Rothschild & Cie en fusions-acquisitions, Fanny Picard a notamment été managing director et membre du comité exécutif de Wendel, ainsi que directeur du développement pour l’Europe de l’Ouest et l’Amérique du Nord du groupe Danone. Engagée sur le sujet de la diversité, elle a également présidé le comité stratégique de Mozaïk RH, cabinet de recrutement spécialisé dans la promotion de l’égalité des chances. Etienne Allilaire a de son côté une expérience financière et opérationnelle dans l'audits Il a mené l’intégralité de sa carrière professionnelle chez Deloitte, dans un premier temps en audit, puis en Transaction Services.
Le duo a réussi à se faire entendre sur un discours novateur dans le private equity. AlterEquity a réalisé en octobre dernier une première collecte de 21 millions d’euros auprès d’investisseurs institutionnels aussi prestigieux que bpiFrance, Crédit Agricole Assurances, BNP Paribas, la région Ile-de- France, la CFDT, Agrica et Idinvest. Et le fonds a bouclé son premier investissement la semaine dernière: injecter un million d’euros dans la société bo.ho green, qui commercialise des produits de maquillage naturels et éco-conçus.
Le fonds se focalise sur des secteurs qui sont responsables vis-à-vis de la société et des personnes, tels que l’éducation, l’alimentation, les services aux personnes, le commerce équitable ou encore les technologies de l’information. La deuxième exigence tient à la capacité de l’entreprise de s’inscrire dans "une dynamique de progrès dans la conduite des affaires en matière de responsabilité sociale et environnementale". Ce qui passe par l’élaboration conjointe d’un business plan extra-financier, qui comprend entre 5 et 10 objectifs sur lesquels s’engage l’entreprise. AlterEquity compte investir des tickets de 500 000 à 3 millions d’euros, pour des sociétés dont le chiffre d’affaires est au minimum de 1 million d’euros.
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