Macro-économie / Taux
Macro-économie / Taux
L’attractivité de l’économie française se maintient / Les États-Unis toujours à l’origine du plus grand nombre de projets
En 2023, 1 815 décisions d’investissement ont été recensées et elles devraient permettre la création ou le maintien de 59 254 emplois à horizon 3 ans, avance Business France. Les États-Unis conservent la première place avec 305 projets, soit 17 000 emplois maintenus ou créés.
Franck Riester, ministre délégué chargé du Commerce extérieur et de l'Attractivité - Xose Bouzas / Hans Lucas / Hans Lucas via AFP
L’attractivité de l’économie française ne décline pas. En 2023, 1 815 décisions d’investissement ont été recensées et elles devraient permettre la création ou le maintien de 59 254 emplois à horizon 3 ans, montrent les données publiées par Business France, agence notamment chargée de la promotion économique de la France. En 2022, 1 725 projets d’investissements avaient été enregistrés, ce qui tendrait à suggérer que l’attractivité s’est améliorée.
Attention, à partir de 2023, le périmètre des projets comptabilisés par Business France a été élargi. En effet, sont également pris en compte les investissements de décarbonation, digitalisation, sauvegarde et partenariats technologiques, même lorsqu’ils ne génèrent pas d’emplois car ils “renforcent l’outil industriel français, pérennisent les sites des investisseurs étrangers et entrent dans la stratégie d’attractivité France 2030”, estime l’organisme. Ils sont au nombre de 112 en 2023.
"Depuis 2017, le Gouvernement met en œuvre des réformes structurelles inédites pour rendre notre pays toujours plus attractif dans tous les domaines. 559 des projets recensés au Bilan 2023 concernent des segments prioritaires ciblés par France 2030 : cela représente 31 % des investissements. C’est le signe que la réindustrialisation de notre pays est en marche", a déclaré Franck Riester, ministre délégué auprès du ministre de l’Europe et des Affaires étrangères, chargé du Commerce extérieur et de l’Attractivité, de la Francophonie et des Français de l’étranger.
Dans le détail, ces projets proviennent de 56 pays différents, mais pour une grande majorité sont originaires d’Europe (65 % des projets et 56 % des emplois). Les États-Unis conservent la première place avec 305 projets (17 000 emplois), devant l’Allemagne avec 272 projets (6 815 emplois). Le Royaume-Uni complète le podium des pays investisseurs en France avec 173 projets recensés (4 435 emplois). On trouve ensuite la Belgique et l’Italie, qui représentent toutes deux 7 % du total des projets et respectivement 6 % et 4 % des emplois.
L’ensemble du territoire en profite : 49 % des projets et 73 % des projets industriels se réalisent dans des communes de moins de 20 000 habitants. "Notre politique économique menée depuis 2017 marche et bénéficie à tous les Français", a commenté Bruno Le Maire, ministre de l’Économie, des Finances et de la Souveraineté industrielle et numérique. Concernant les projets industriels, le secteur automobile, la santé, les équipements mécaniques et l’agroalimentaire ont été en tête des décisions d’investissements tandis que les créations d’établissements et les extensions sont équivalentes (47 % et 45 % des projets respectivement).
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